Your startup knows its burn rate. Do you know your software spend?
Every new hire adds tools, renewals, and subscriptions. Most startups lose visibility long before they realize it.
Every new hire adds more software.
Try the simulator below. Watch how quickly SaaS spending outpaces headcount growth.
Total Software Tools
52
Monthly Spend
$3,800
Annual Spend
$45,600
Upcoming Renewals
3 this month
Potential Waste
$760/mo
Where Software Sprawl Begins
It doesn't happen on purpose. It happens when every department optimizes for their own speed without centralized visibility.
Marketing
Engineering
Design
Operations
The Startup You Might Recognize
It starts clean. It ends chaotic. Here's the typical 18-month software lifecycle.
Month 1
Seed Stage
5
Active Tools
Founders only. Just the essentials.
Month 6
Post-Seed
22
Active Tools
First hires. Department-specific tools added.
Month 12
Series A
57
Active Tools
Teams scale. Shadow IT begins to emerge.
Month 18
Scaling Up
103
Active Tools
Complete visibility lost. Duplicate tools purchased.
Who is buying what?
Instantly map every software subscription to the exact employee who expensed it. Discover shadow IT before it scales.
Team Members
Sarah
Design Lead
Mike
Engineering
Emma
Product
Unknown Owner
27% of software spend
Auto-Mapped Ownership
Active Subscriptions
Canva Pro
Expensed by Sarah
$15/mo
Figma Org
Expensed by Sarah
$45/mo
AWS
Expensed by Mike
$850/mo
Linear
Expensed by Emma
$8/mo
Abandoned Staging DB
No Clear Owner
$1,420/yr
Legacy SEO Tool
No Clear Owner
$600/yr
Duplicate Notion
No Clear Owner
$280/yr
How SubDupes Works
Connect Email
No IT deployment required.
Discover Purchases
AI scans receipts automatically.
Detect Waste
Find duplicates and unused seats.
Track Renewals
Get alerted before charges hit.
Reduce Spend
Save runway immediately.
Email Receipts Become Visibility
No manual data entry. SubDupes uses AI to parse Google Workspace receipts and automatically build your SaaS directory.
Duplicate Purchase Detection
When teams act independently, they buy the same tools. SubDupes instantly flags redundant spending.
Canva Pro
$15.00/mo
Owner: John
Canva Pro
$15.00/mo
Owner: Sarah
Duplicate Alert
Multiple isolated subscriptions detected for the same software.
Renewal Command Center
Stop being surprised by auto-renewals. Get a single executive timeline of exactly when large charges are going to hit your burn rate.
Upcoming Runway Impact
Total projected: $8,210 over next 90 days
This Week
AWS
Engineering
$4,250
Vercel
Engineering
$150
This Month
HubSpot
Marketing
$800
Figma Org
Design
$540
Linear
Product
$120
Next Quarter
Google Workspace
Operations
$1,400
Slack
Operations
$950
The Startup Health Score
A board-level snapshot of your software stack's operational efficiency.
Healthy, but leaking spend.
Potential Savings
$1,420/year
Risk Factors Detected
Duplicate tools
2 instances of Canva Pro
Unused subscriptions
5 inactive Notion seats
Renewals in 14 days
AWS ($850) renews soon
Unknown ownership
2 tools missing owners
Every unmanaged subscription quietly shortens runway.
Small subscriptions create big burn. Scroll to see how fast isolated SaaS purchases translate into lost startup runway.
A single forgotten trial
or 1 month of ChatGPT for 35 employees
Spreadsheets Don't Scale With You
A spreadsheet works for your first 5 tools. It breaks when you hire your 10th employee.
The Startup Sheet
Manual Tracking
Requires pinging Slack channels asking "Who owns this?"
No Ownership
Employees leave, but their subscriptions stay active.
Missed Renewals
Annual contracts renew without executive review.
Scattered Invoices
Finance team wastes days hunting down receipts.
SubDupes
Centralized Visibility
Every tool automatically mapped in one dashboard.
Ownership Mapping
Instantly see which department and employee owns what.
Renewal Alerts
Proactive notifications before any large charge hits.
AI Insights
Automatic detection of redundant tools across teams.
What Happens In The First 60 Seconds?
No complex integrations. No waiting for IT. You can get full stack visibility in under a minute.
Connect Email
Connect the inbox where receipts flow.
Find Receipts
AI automatically scans historical data.
Discover Vendors
Tools and owners are instantly mapped.
See Savings
Review identified waste immediately.
The Startup Operating System
Startup founders don't want software management. They want business outcomes.
Acme Corp
Potential Savings Found
$1,420/yr
Upcoming Renewals
3
Worth $2,450 this month
Duplicate Tools
2
Canva Pro instances
Unknown Ownership
27%
Of total software spend
What Founders Discover First
Within 60 seconds of connecting their email, most startup founders uncover immediate blindspots.
"We found 2 duplicate Canva subscriptions"
Potential Savings
$180/year
"3 major renewals happen this month"
Upcoming Spend
$1,420
"27% of tools have no clear owner"
Security Risk
High
Built for Fast-Growing Teams
Startups move too fast for heavy enterprise procurement software. SubDupes runs quietly in the background without slowing anyone down.
Looking for a different solution?
SubDupes is built differently depending on how your team operates.
The bigger your team gets, the harder software becomes to manage.
Get visibility before software sprawl becomes expensive. See your entire startup stack in under 60 seconds.