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How to Cancel Your ActiveCampaign Subscription

ActiveCampaign is loved for its powerful automation "recipes." Its pricing is based on contact lists and feature tiers (Lite vs Plus), which can lead to expensive upgrades.

Cancellation: ⚠ Medium

ActiveCampaign Renewal Risks


  • Annual plans are highly incentivized but offer no refunds if your list size shrinks.
  • Adding the "Sales" CRM module can significantly bump up the cost of your marketing subscription.

How to Cancel ActiveCampaign: Step-by-Step

  1. 1

    Log in and go to Settings (gear icon).

  2. 2

    Select Billing and Upgrade.

  3. 3

    Click "Cancel my account".

Common ActiveCampaign Cancellation Mistakes

  • Paying for the "Professional" tier for features like predictive sending that smaller lists don't need.
  • Maintaining multiple lists with the same users, which might count as multiple contacts depending on configuration.

Track contact tiered pricing.

ActiveCampaign Cancellation FAQs

Is ActiveCampaign billed by users or contacts?

It is billed primarily by the number of contacts in your list, with some tiers also having user limits.

Can I trial ActiveCampaign for free?

Yes, they offer a 14-day free trial.

Never Miss a ActiveCampaign Renewal Again

SubDupes reminds you up to 7 days before your ActiveCampaign subscription renews so you can audit seats and cut costs before the charge hits.